Law of Cards: Panini Files 18 Trademark Applications in One Day

With Panini having wrapped up its legal dealings with Leaf, it must have had some time to take care of other business. On October 18, it filed 18 trademark applications. In one day.

Compare that to Topps who filed nine and Upper Deck who filed 11 in all of 2013.

Prior to this, Panini had filed only one other trademark application in 2013 so it's equally likely someone in the legal department realized, "Holy crap! We really haven't filed anything this year. Hurry up! File everything! We need to justify our budget!"

Panini's trademark applications range from another run on metals with marks like GOLD STANDARD, GOLDEN AGE and GOLD RUSH and applications for a number of newer (and older) products and inserts such as INNOVATION, TOTALLY CERTIFIED, ELITE EXTRA EDITION, CLEAR VISION, FLAWLESS, PANINI SIGNATURES, COURT KINGS, INTRIGUE, PAST & PRESENT, PEN PALS, ACES, STATUS, ASPIRATIONS, GRIDIRON and CRUSADE.

I don't see too much controversy in these applications, but I find it amusing that the "TOTALLY CERTIFIED" application might start a run on filing other "TOTALLY" unnecessary applications. Can you imagine TOTALLY CHROME? TOTALLY ELITE EXTRA EDITION? TOTALLY FLAWLESS? And hey, since everyone is big into throwback products, why not an 1980s retro entertainment product called TOTALLY AWESOME?

For those interested, the details of Panini's filings are below.

Word MarkINNOVATION
Goods and ServicesIC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130826. FIRST USE IN COMMERCE: 20130826
Standard Characters Claimed
Mark Drawing Code(4) STANDARD CHARACTER MARK
Serial Number86094980
Filing DateOctober 18, 2013
Current Basis1A
Original Filing Basis1A
Owner(APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of RecordNorman H. Zivin
Type of MarkTRADEMARK
RegisterPRINCIPAL
Live/Dead IndicatorLIVE

 

Word MarkGOLDEN AGE
Goods and ServicesIC 016. US 002 005 022 023 029 037 038 050. G & S: Trading cards. FIRST USE: 20130617. FIRST USE IN COMMERCE: 20130617
Standard Characters Claimed
Mark Drawing Code(4) STANDARD CHARACTER MARK
Serial Number86094979
Filing DateOctober 18, 2013
Current Basis1A
Original Filing Basis1A
Owner(APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of RecordNorman H. Zivin
Type of MarkTRADEMARK
RegisterPRINCIPAL
Live/Dead IndicatorLIVE

 

Word MarkGOLD STANDARD
Goods and ServicesIC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130624. FIRST USE IN COMMERCE: 20130624
Standard Characters Claimed
Mark Drawing Code(4) STANDARD CHARACTER MARK
Serial Number86094973
Filing DateOctober 18, 2013
Current Basis1A
Original Filing Basis1A
Owner(APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of RecordNorman H. Zivin
Type of MarkTRADEMARK
RegisterPRINCIPAL
Live/Dead IndicatorLIVE

 

Word MarkTOTALLY CERTIFIED
Goods and ServicesIC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130311. FIRST USE IN COMMERCE: 20130311
Standard Characters Claimed
Mark Drawing Code(4) STANDARD CHARACTER MARK
Serial Number86094972
Filing DateOctober 18, 2013
Current Basis1A
Original Filing Basis1A
Owner(APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of RecordNorman H. Zivin
Prior Registrations2031649
Type of MarkTRADEMARK
RegisterPRINCIPAL
Live/Dead IndicatorLIVE

 

Word MarkELITE EXTRA EDITION
Goods and ServicesIC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130114. FIRST USE IN COMMERCE: 20130114
Standard Characters Claimed
Mark Drawing Code(4) STANDARD CHARACTER MARK
Serial Number86094970
Filing DateOctober 18, 2013
Current Basis1A
Original Filing Basis1A
Owner(APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of RecordNorman H. Zivin
Prior Registrations2424955
Type of MarkTRADEMARK
RegisterPRINCIPAL
Live/Dead IndicatorLIVE

 

Word MarkFLAWLESS
Goods and ServicesIC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20131016. FIRST USE IN COMMERCE: 20131016
Standard Characters Claimed
Mark Drawing Code(4) STANDARD CHARACTER MARK
Serial Number86094967
Filing DateOctober 18, 2013
Current Basis1A
Original Filing Basis1A
Owner(APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of RecordNorman H. Zivin
Type of MarkTRADEMARK
RegisterPRINCIPAL
Live/Dead IndicatorLIVE

 

Word MarkPANINI SIGNATURES
Goods and ServicesIC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20120715. FIRST USE IN COMMERCE: 20120715
Standard Characters Claimed
Mark Drawing Code(4) STANDARD CHARACTER MARK
Serial Number86094966
Filing DateOctober 18, 2013
Current Basis1A
Original Filing Basis1A
Owner(APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of RecordNorman H. Zivin
Prior Registrations4369715
Type of MarkTRADEMARK
RegisterPRINCIPAL
Live/Dead IndicatorLIVE

 

Word MarkCLEAR VISION
Goods and ServicesIC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130805. FIRST USE IN COMMERCE: 20130805
Standard Characters Claimed
Mark Drawing Code(4) STANDARD CHARACTER MARK
Serial Number86094963
Filing DateOctober 18, 2013
Current Basis1A
Original Filing Basis1A
Owner(APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of RecordNorman H. Zivin
Type of MarkTRADEMARK
RegisterPRINCIPAL
Live/Dead IndicatorLIVE

 

Word MarkCOURT KINGS
Goods and ServicesIC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130812. FIRST USE IN COMMERCE: 20130812
Standard Characters Claimed
Mark Drawing Code(4) STANDARD CHARACTER MARK
Serial Number86094960
Filing DateOctober 18, 2013
Current Basis1A
Original Filing Basis1A
Owner(APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of RecordNorman H. Zivin
Type of MarkTRADEMARK
RegisterPRINCIPAL
Live/Dead IndicatorLIVE

 

Word MarkINTRIGUE
Goods and ServicesIC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130909. FIRST USE IN COMMERCE: 20130909
Standard Characters Claimed
Mark Drawing Code(4) STANDARD CHARACTER MARK
Serial Number86094958
Filing DateOctober 18, 2013
Current Basis1A
Original Filing Basis1A
Owner(APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of RecordNorman H. Zivin
Type of MarkTRADEMARK
RegisterPRINCIPAL
Live/Dead IndicatorLIVE

 

Word MarkPAST & PRESENT
Goods and ServicesIC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20120507. FIRST USE IN COMMERCE: 20120507
Standard Characters Claimed
Mark Drawing Code(4) STANDARD CHARACTER MARK
Serial Number86094951
Filing DateOctober 18, 2013
Current Basis1A
Original Filing Basis1A
Owner(APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of RecordNorman H. Zivin
Type of MarkTRADEMARK
RegisterPRINCIPAL
Live/Dead IndicatorLIVE

 

Word MarkPEN PALS
Goods and ServicesIC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130902. FIRST USE IN COMMERCE: 20130902
Standard Characters Claimed
Mark Drawing Code(4) STANDARD CHARACTER MARK
Serial Number86094948
Filing DateOctober 18, 2013
Current Basis1A
Original Filing Basis1A
Owner(APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of RecordNorman H. Zivin
Type of MarkTRADEMARK
RegisterPRINCIPAL
Live/Dead IndicatorLIVE

 

Word MarkGOLD RUSH
Goods and ServicesIC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130624. FIRST USE IN COMMERCE: 20130624
Standard Characters Claimed
Mark Drawing Code(4) STANDARD CHARACTER MARK
Serial Number86094943
Filing DateOctober 18, 2013
Current Basis1A
Original Filing Basis1A
Owner(APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of RecordNorman H. Zivin
Type of MarkTRADEMARK
RegisterPRINCIPAL
Live/Dead IndicatorLIVE

 

Word MarkACES
Goods and ServicesIC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130805. FIRST USE IN COMMERCE: 20130805
Standard Characters Claimed
Mark Drawing Code(4) STANDARD CHARACTER MARK
Serial Number86094940
Filing DateOctober 18, 2013
Current Basis1A
Original Filing Basis1A
Owner(APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of RecordNorman H. Zivin
Type of MarkTRADEMARK
RegisterPRINCIPAL
Live/Dead IndicatorLIVE

 

Word MarkSTATUS
Goods and ServicesIC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130812. FIRST USE IN COMMERCE: 20130812
Standard Characters Claimed
Mark Drawing Code(4) STANDARD CHARACTER MARK
Serial Number86094934
Filing DateOctober 18, 2013
Current Basis1A
Original Filing Basis1A
Owner(APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of RecordNorman H. Zivin
Type of MarkTRADEMARK
RegisterPRINCIPAL
Live/Dead IndicatorLIVE

 

Word MarkASPIRATIONS
Goods and ServicesIC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130812. FIRST USE IN COMMERCE: 20130812
Standard Characters Claimed
Mark Drawing Code(4) STANDARD CHARACTER MARK
Serial Number86094933
Filing DateOctober 18, 2013
Current Basis1A
Original Filing Basis1A
Owner(APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of RecordNorman H. Zivin
Type of MarkTRADEMARK
RegisterPRINCIPAL
Live/Dead IndicatorLIVE

 

Word MarkGRIDIRON
Goods and ServicesIC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20121015. FIRST USE IN COMMERCE: 20121015
Standard Characters Claimed
Mark Drawing Code(4) STANDARD CHARACTER MARK
Serial Number86094932
Filing DateOctober 18, 2013
Current Basis1A
Original Filing Basis1A
Owner(APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of RecordNorman H. Zivin
Type of MarkTRADEMARK
RegisterPRINCIPAL
Live/Dead IndicatorLIVE

 

Word MarkCRUSADE
Goods and ServicesIC 016. US 002 005 022 023 029 037 038 050. G & S: Sports trading cards. FIRST USE: 20130603. FIRST USE IN COMMERCE: 20130603
Standard Characters Claimed
Mark Drawing Code(4) STANDARD CHARACTER MARK
Serial Number86094927
Filing DateOctober 18, 2013
Current Basis1A
Original Filing Basis1A
Owner(APPLICANT) PANINI AMERICA, INC. CORPORATION DELAWARE 5325 FAA Boulevard, Suite 100 Irving TEXAS 75061
Attorney of RecordNorman H. Zivin
Type of MarkTRADEMARK
RegisterPRINCIPAL
Live/Dead IndicatorLIVE

 

The information provided in Paul Lesko's "Law of Cards" column is not intended to be legal advice, but merely conveys general information related to legal issues commonly encountered in the sports industry. This information is not intended to create any legal relationship between Paul Lesko, the Simmons Browder Gianaris Angelides & Barnerd LLC or any attorney and the user. Neither the transmission nor receipt of these website materials will create an attorney-client relationship between the author and the readers.

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